Michigan’s Sports Betting numbers fall in July
Last week the Michigan Gaming Control Board announced the retail sports betting number in Detroit, and the report was not good.
Now the MGCB has announced the online figures for the entire state, and that portion of the industry also saw a decline.
The total online sports betting handle for the month was just $188 million, a decrease of more than 20 percent from June. July has been a rough month for the entire US sports betting industry as there is no football and basketball on the schedule.
Since Michigan launched online sports betting in January, the state has seen plenty of success. This is the first time that the monthly online sports betting handle has not reached at least $200 million since February.
Betting online was still the most popular way to bet on sports as retail betting handle totaled just $18.2 million. The combined handle of both online and retail also dropped by right around 20 percent from the June mark.
Help and relief should be on the way soon, but August could prove to be another slow month for online and retail sportsbooks. Once the NFL returns in September, Michigan should close out 2021 strong and will likely set some new state records.
The drop in the total handle at the sportsbooks naturally led to a drop in the adjusted gross gaming revenue. Michigan law allows for operators to subtract any promotional offerings from what they report to the MGCB.
In July operators combined to post a gross gaming revenue of $18.2 million, which was a drop of right at 25 percent. This affected the amount of tax dollars that was paid to the state, and the total was just $762,000.
FanDuel Still Top Provider
FanDuel Sportsbook has continued to dominate the online sports betting market in the state of Michigan, but that gap wasn’t extremely large last month. FanDuel posted a total online handle of $54.5 million, and it has led every single month since mobile betting was offered.
Draftkings was almost able to catch its top rival last month as it reported a total online betting handle of $53.4 million. BetMGM has continued to be the third-largest online operator in Michigan, but it has some work to do if it will catch up to the leaders.
While FanDuel and BetMGM both offer retail betting in Detroit as well, they were not the top option for the month of July. That honor would belong to Barstool Sportsbook after it had a total handle of $8.6 million.
Barstool Sportsbook offers retail sports betting at the Greektown Casino, and it has been popular since it launched earlier this year. Barstool and FanDuel have each led in monthly handle three separate times so far in 2021.
Michigan also has online casino gaming available, and that industry did perform well last month. When it comes to online casino revenue, BetMGM has been the top option in Michigan, and its numbers for more than double that of Draftkings and FanDuel.
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